Use cases
The work, handed off.
Worked examples of jobs you could give a droid: the phones, the inbox, the CRM, the apps your team already uses.
Each one is built from how the product actually behaves. Operational numbers are illustrative rather than customer figures.
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MarketingWhere the monthly client report comes from.Every agency builds this report the same way. Someone opens the ad platforms on the last Friday of the month and copies numbers into a deck, then writes the paragraph explaining what happened. The numbers are mechanical. The paragraph is the part clients actually read, so it tends to get written last and fastest.
OperationsThe Monday number, with the reason attached.Revenue was up 12% and nobody in the room could say why. Shopify knows what sold, Klaviyo knows what the email list did, Meta knows what was spent, and the answer only exists once someone puts all three next to each other, which is a job that gets skipped in a busy week.
OperationsThe project that went over, found on Friday.A studio sells a fixed number of hours and then delivers against a board that has no idea what was sold. Both halves are tracked properly and they live in different tools, so the overrun is real from about week two and only becomes visible when someone raises the invoice.
FinanceThirty closes, and the odd one out.A bookkeeping firm does the same close thirty times in eight days. Most of each one matches cleanly and needs no thought at all, and the work that actually needs a bookkeeper is buried inside it. So the skilled part of the job is gated behind the mechanical part.
OperationsTracking status updates, overnight.The overnight tracking desk runs on a schedule: every two hours it checks in, writes the update back to your apps, escalates only what’s off-track, and remembers every carrier so the next round picks up where the last left off.
FinanceClosing the books in days, not weeks.Month-end close now reconciles the ledger, chases the approvals and receipts, and flags the odd one out, so close starts clean and finishes early.
OperationsAnswering every resident, day or night.Phone, text, and inbox coverage, triaging maintenance, dispatching vendors, and booking tours, so nothing sits in voicemail until morning.
SalesInbound leads, answered in minutes.A droid that works the top of the funnel the moment a lead lands: it researches the account, writes it into the CRM, replies and books the meeting while it’s still warm, and loops in an AE only for the deals worth their time — remembering every account so the next touch is never cold.
EngineeringOn-call, without the 3am page.A droid that wakes on every alert: it gathers the logs and the recent deploys, reproduces the failure on its own sandboxed machine, and files a clean issue with the root cause — paging a human only for the incidents that truly need one, and remembering every flake so the next alert is never a cold start.
OperationsYour morning, already triaged.A droid that opens the day for a founder: it reads the calendar, inbox and Slack before you’re up, hands you a short briefing with the three things that matter, protects your focus time, handles the scheduling back-and-forth, and surfaces the few threads that actually need you — with a draft already written.
MarketingCompetitors, watched while you sleep.A droid that keeps tabs on the competition so the team doesn’t have to: it sweeps competitor sites, pricing pages, changelogs and the news on a schedule, writes what changed into a living battlecard, and posts a short “what it means for us” note the moment something material moves — looping in a human only when a change is a real threat or opportunity.
SalesA pipeline that keeps itself honest.A droid that works the middle of the funnel every morning: it sweeps the CRM for deals drifting without a next step, drafts the follow-up each one needs, nudges the rep who owns it, and flags only the deals that are genuinely slipping — so the forecast reflects reality instead of wishful thinking.
SalesRenewals that never sneak up.A droid that watches every account for the signals that precede a churn: slipping usage, a renewal date creeping up, a support thread left hanging. It scores the risk, drafts the right outreach, and hands a CSM the red accounts with the full story — so renewals are worked weeks early, not the week they lapse.
FinanceInvoices that chase themselves.A droid that works receivables the way a patient, persistent human would: it watches every open invoice, sends the right reminder at the right time over the right channel, logs each promise to pay, and escalates only the genuinely stuck accounts — remembering how each customer tends to pay so the nudges land instead of nag.
FinanceBills, handled before they’re late.A droid that owns the inbound side of the books: it captures every incoming bill, matches it to the purchase order, routes it to the right approver, schedules the payment, and flags the duplicates and odd charges before a cent goes out — so nothing’s paid twice, late, or unseen.
MarketingRankings that never slip unnoticed.A droid that watches your search presence the way you would if you had the time: it tracks where your key pages rank, catches the drops and the competitors out-publishing you, files a brief for the pages worth defending, and flags only the moves that actually threaten traffic — so an SEO slide gets caught in days, not in next quarter’s numbers.
MarketingEvery review, answered. Every bug, filed.A droid that watches what the world says about you — reviews, social mentions, forums — and acts on each one: it drafts a reply in your voice, thanks the promoters, routes the bug reports straight to engineering, and escalates anything PR-sensitive before it snowballs. Nothing sits unanswered, and the gold buried in feedback actually reaches the backlog.
EngineeringDependencies, patched before the audit.A droid that keeps the codebase current and safe: it watches for vulnerable dependencies and new advisories, opens the upgrade, runs the test suite on its own machine to prove it’s safe, and files the rest — escalating only the criticals that need a human decision. The security backlog stops being the thing you face down once a year.
EngineeringBug reports that arrive already reproduced.A droid that stands between support and engineering: when a customer bug is escalated, it reproduces the issue on its own machine, captures the exact steps and logs, and files an engineer-ready issue — or, when it can’t, replies asking for the one missing detail. Engineers stop losing afternoons to “cannot reproduce,” and customers get answers faster.
Picture this working inside your team.
Tell us the job that never gets done before close. We'll wire it up on a call and you can watch it work.